We've had gastro-tourism & eco-tourism, now the hot new travel trend is 'nostalgia tourism' - revisiting a destination that has a memorable link to your past. Always one step ahead of the game, Unmissable has come up with perfect solutions for that blast from the past experience!

Cool Campers 

Sleeping under canvas was never like this in the Guides. If camping brings to mind muddy groundsheets, then think again! If you enjoyed camping on childhood holidays & want to relive the experience, we can make camping today a little more grown up & glamorous!

Located on an Indonesian nature reserve, Amanwana's 20 tents are more akin to super swanky hotel rooms complete with plush sofas & hardwood floors. Guests can choose between 'Jungle' or 'Ocean' rooms & actvities are equally divided between fantastic snorkelling & scuba diving or spotting monkeys & osprey back on dry land.

Back to Mallorca 

If the word Mallorca conjures up thoughts of high rise hotels along with egg & chips, think again. Mallorca is enjoying a come back right now & many tourists that visited years ago, are returning to see what all the fuss is about. Even the celebs love Mallorca, with the likes of Catherine Zeta Jones & Claudia Schiffer owning  homes on the island.

Rarely a week passes at top hotel La Residencia without a celebrity passing through the door. Next month Andrew Lloyd Webber is holding his 60th birthday bash at the hotel & will be flying friends in on a private jet. You don't need to be a member of the 'A' list to  experience the new Mallorca, you just need to contact Unmissable!

Case Study 

When asked by one of our clients, a major consumer brand, to create a romantic holiday tailor made to their winner's specific requirements, Unmissable pulled out all the stops down memory lane. Our couple wished to relive their past & travel back to Tuscany where they'd spent their honeymoon twenty years before.

To help bring back their fond memories, we arranged club class flights to Florence and organised collection of a stunning Alfa Romeo, a car they’d used all those years ago for their scenic drives.   We also tracked down their honeymoon hotel (which had changed it’s name many years back) and arranged a fabulous suite for their stay.  The couple were truly spoilt with private wine tasting excursions and VIP tickets to the Palio.  The result? A little nostalgia for not a lot of budget!

In The Press: Does sports sponsorship really pay off for B2B brands?  

Brands are already planning for the biggest sporting show on earth - the 2008 Olympics in Beijing. But in today's cut-throat world of sports sponsorship, do brands - particularly B2B brands - really get a return on the huge fees demanded by these events?

B2B Marketing

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