LG - Cornwall Boardmasters Incentive

Unmissable were asked to put together a compelling staff incentive weekend for electronics giant LG, tasking us to come up with an enticing, behind the scenes incentive to Cornwall’s Relentless Boardmasters Festival for a group of 16 of their top re-sellers. The festival is Europe’s largest surf, skate & music festival & takes place in the bustling town of Newquay. Packed with LG lunches and beers the incentive began with a chauffeured coach to the gorgeous little village of Padstow in North Cornwall where the groups was based for the next 2 nights. Days were packed with activity at the Festival and the first evening kicked off with a private room at Newquay’s Headland hotel, overlooking the town’s greatest surfing beach. We also added in a personal tour manager for the group to ensure the weekend went swimmingly.

“We all had so much fun! The event was great and it was good to have so much time to freely enjoy the event, not having to be in certain places all the time. We all had a brilliant time.”
Marc & Emma

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