Enjoy a moment with Bridget Jones

To support the release of Bridget Jones Edge of Reason, working with Wax Communications and Unmissable, Mullerlight ran an integrated campaign offering their customers the chance to “enjoy a Bridget Jones moment”.

With hundreds of prizes on offer, Unmissable managed the entire fulfilment process working with the designated handling houses to ensure the smooth running of the promotional Prizes, which included:

• 3 Luxury holidays to Thailand
• 50 Bouquets of flowers
• 100 bottles of champagne
• 100 cases of Chardonnay
• 800 chocolate gift boxes
• 5,000 pairs of UCI cinema tickets

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